{"id":386,"date":"2026-09-19T17:31:46","date_gmt":"2026-09-19T15:31:46","guid":{"rendered":"https:\/\/wpsereno.com\/about-me\/"},"modified":"2026-10-15T23:29:15","modified_gmt":"2026-10-15T21:29:15","slug":"about-me","status":"publish","type":"page","link":"https:\/\/wpsereno.com\/en\/about-me\/","title":{"rendered":"About Me"},"content":{"rendered":"\n<section class=\"hero\">\n<div class=\"wrap hero-grid\">\n<div>\n<p class=\"eyebrow\">About Me<\/p>\n<h1>Behind WP Sereno is me, Nicola<\/h1>\n<p class=\"lead\">I&#8217;m Nicola Mostallino, a Barcelona-based web specialist with more than fifteen years building and looking after WordPress and WooCommerce sites. When you write to me, you talk to me: no tickets, no middlemen.<\/p>\n<p class=\"lead\">My background is in electronic and computer engineering, and that foundation shows in how I work: I understand what&#8217;s happening under the hood, not just in the dashboard. I work with clients in Spain and Italy, in Spanish, Italian and English, combining day-to-day maintenance with technical SEO and optimisation for the new AI search engines.<\/p>\n<div class=\"hero-actions\" style=\"margin-top:1.4rem\">\n<a class=\"btn btn-pine\" href=\"https:\/\/wpsereno.com\/en\/projects\/\">See my projects<\/a>\n<a class=\"btn btn-ghost\" href=\"mailto:nicola@wpsereno.com\">Write to me<\/a>\n<\/div>\n<\/div>\n<div>\n<img loading=\"lazy\" alt=\"Nicola Mostallino, web specialist in Barcelona\" class=\"portrait\" decoding=\"async\" height=\"747\" src=\"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-Nicola-Mostallino.webp\" width=\"560\"\/>\n<\/div>\n<\/div>\n<\/section>\n\n<div class=\"wp-block-group band band-mist\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group wrap\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group section-head\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"eyebrow wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"47\" src=\"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-300x47.webp\" alt=\"\" class=\"wp-image-264\" srcset=\"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-300x47.webp 300w, https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress.webp 481w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<p class=\"eyebrow wp-block-paragraph\">What I do<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Managed websites, end to end<\/h2>\n\n\n\n<p class=\"lead wp-block-paragraph\">Everything a website needs to run smoothly and never give you a scare, under one person.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"signals care\">\n<div class=\"signal\">\n<svg aria-hidden=\"true\" fill=\"none\" height=\"26\" stroke=\"currentColor\" stroke-width=\"2\" viewbox=\"0 0 24 24\" width=\"26\"><path d=\"M14.7 6.3a1 1 0 0 0 0 1.4l1.6 1.6a1 1 0 0 0 1.4 0l3.77-3.77a6 6 0 0 1-7.94 7.94l-6.91 6.91a2.12 2.12 0 0 1-3-3l6.91-6.91a6 6 0 0 1 7.94-7.94l-3.76 3.76z\"><\/path><\/svg>\n<h3>WordPress and WooCommerce<\/h3>\n<p>I build, maintain and repair sites and stores, whether built by me or by others.<\/p>\n<\/div>\n<div class=\"signal\">\n<svg aria-hidden=\"true\" fill=\"none\" height=\"26\" stroke=\"currentColor\" stroke-width=\"2\" viewbox=\"0 0 24 24\" width=\"26\"><circle cx=\"11\" cy=\"11\" r=\"8\"><\/circle><line x1=\"21\" x2=\"16.65\" y1=\"21\" y2=\"16.65\"><\/line><\/svg>\n<h3>Technical SEO<\/h3>\n<p>On-page optimisation, structured data, indexing and Search Console.<\/p>\n<\/div>\n<div class=\"signal\">\n<svg aria-hidden=\"true\" fill=\"none\" height=\"26\" stroke=\"currentColor\" stroke-width=\"2\" viewbox=\"0 0 24 24\" width=\"26\"><circle cx=\"12\" cy=\"12\" r=\"10\"><\/circle><line x1=\"2\" x2=\"22\" y1=\"12\" y2=\"12\"><\/line><path d=\"M12 2a15.3 15.3 0 0 1 4 10 15.3 15.3 0 0 1-4 10 15.3 15.3 0 0 1-4-10 15.3 15.3 0 0 1 4-10z\"><\/path><\/svg>\n<h3>GEO \/ AEO<\/h3>\n<p>I prepare websites for AI search engines and answer engines, not just classic Google.<\/p>\n<\/div>\n<div class=\"signal\">\n<svg aria-hidden=\"true\" fill=\"none\" height=\"26\" stroke=\"currentColor\" stroke-width=\"2\" viewbox=\"0 0 24 24\" width=\"26\"><polygon points=\"13 2 3 14 12 14 11 22 21 10 12 10 13 2\"><\/polygon><\/svg>\n<h3>Performance (WPO)<\/h3>\n<p>Core Web Vitals, caching, images and database for websites that fly.<\/p>\n<\/div>\n<div class=\"signal\">\n<svg aria-hidden=\"true\" fill=\"none\" height=\"26\" stroke=\"currentColor\" stroke-width=\"2\" viewbox=\"0 0 24 24\" width=\"26\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"><\/path><\/svg>\n<h3>Security and recovery<\/h3>\n<p>Prevention, hacked site cleanup and backups that actually restore.<\/p>\n<\/div>\n<div class=\"signal\">\n<svg aria-hidden=\"true\" fill=\"none\" height=\"26\" stroke=\"currentColor\" stroke-width=\"2\" viewbox=\"0 0 24 24\" width=\"26\"><polyline points=\"16 3 21 3 21 8\"><\/polyline><line x1=\"4\" x2=\"21\" y1=\"20\" y2=\"3\"><\/line><polyline points=\"21 16 21 21 16 21\"><\/polyline><line x1=\"15\" x2=\"21\" y1=\"15\" y2=\"21\"><\/line><line x1=\"4\" x2=\"9\" y1=\"4\" y2=\"9\"><\/line><\/svg>\n<h3>Migrations<\/h3>\n<p>Hosting and domain changes with no downtime and rankings preserved.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n<div id=\"contacto\" class=\"wp-block-group band final-cta band-pine\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group wrap\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"60\" src=\"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-Blanco-300x60.webp\" alt=\"WP Sereno - WordPress Maintenance - White\" class=\"wp-image-329\" srcset=\"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-Blanco-300x60.webp 300w, https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-Blanco-1024x205.webp 1024w, https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-Blanco-768x154.webp 768w, https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-Blanco-1536x307.webp 1536w, https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress-Blanco.webp 2000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Shall we talk about your website?<\/h2>\n\n\n\n<p class=\"lead wp-block-paragraph\">Tell me what you have and what&#8217;s worrying you. I&#8217;ll reply with a diagnosis and a clear price, no obligation.<\/p>\n\n\n\n<div class=\"hero-actions\">\n<a class=\"btn btn-pine\" href=\"mailto:nicola@wpsereno.com\" style=\"background:#fff;color:var(--pine-900)\">Email me<\/a>\n<a class=\"urgent-link\" href=\"https:\/\/wpsereno.com\/en\/projects\/\" style=\"color:#F4A98F\">See projects<\/a>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>About Me Behind WP Sereno is me, Nicola I&#8217;m Nicola Mostallino, a Barcelona-based web specialist with more than fifteen years building and looking after WordPress and WooCommerce sites. When you write to me, you talk to me: no tickets, no middlemen. My background is in electronic and computer engineering, and that foundation shows in how [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":560,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-386","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About Me: Nicola Mostallino | WP Sereno<\/title>\n<meta name=\"description\" content=\"I&#039;m Nicola Mostallino, a Barcelona-based web specialist with over 15 years in WordPress and WooCommerce: maintenance, technical SEO, performance, security and migrations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wpsereno.com\/en\/about-me\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About Me: Nicola Mostallino | WP Sereno\" \/>\n<meta property=\"og:description\" content=\"I&#039;m Nicola Mostallino, a Barcelona-based web specialist with over 15 years in WordPress and WooCommerce: maintenance, technical SEO, performance, security and migrations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wpsereno.com\/en\/about-me\/\" \/>\n<meta property=\"og:site_name\" content=\"WP Sereno\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-15T21:29:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/behind-wp-sereno-is-me-nicola.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/about-me\\\/\",\"url\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/about-me\\\/\",\"name\":\"About Me: Nicola Mostallino | WP Sereno\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/about-me\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/about-me\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/wpsereno.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/behind-wp-sereno-is-me-nicola.jpg\",\"datePublished\":\"2026-09-19T15:31:46+00:00\",\"dateModified\":\"2026-10-15T21:29:15+00:00\",\"description\":\"I'm Nicola Mostallino, a Barcelona-based web specialist with over 15 years in WordPress and WooCommerce: maintenance, technical SEO, performance, security and migrations.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/about-me\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/wpsereno.com\\\/en\\\/about-me\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/about-me\\\/#primaryimage\",\"url\":\"https:\\\/\\\/wpsereno.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/behind-wp-sereno-is-me-nicola.jpg\",\"contentUrl\":\"https:\\\/\\\/wpsereno.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/behind-wp-sereno-is-me-nicola.jpg\",\"width\":1200,\"height\":630,\"caption\":\"Behind WP Sereno is me, Nicola\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/about-me\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About Me\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/\",\"name\":\"WP Sereno\",\"description\":\"Mantenimiento de WordPress\",\"publisher\":{\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/#organization\",\"name\":\"WP Sereno\",\"url\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/wpsereno.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/WP-Sereno-Mantenimiento-de-WordPress.webp\",\"contentUrl\":\"https:\\\/\\\/wpsereno.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/WP-Sereno-Mantenimiento-de-WordPress.webp\",\"width\":481,\"height\":76,\"caption\":\"WP Sereno\"},\"image\":{\"@id\":\"https:\\\/\\\/wpsereno.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"About Me: Nicola Mostallino | WP Sereno","description":"I'm Nicola Mostallino, a Barcelona-based web specialist with over 15 years in WordPress and WooCommerce: maintenance, technical SEO, performance, security and migrations.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wpsereno.com\/en\/about-me\/","og_locale":"en_US","og_type":"article","og_title":"About Me: Nicola Mostallino | WP Sereno","og_description":"I'm Nicola Mostallino, a Barcelona-based web specialist with over 15 years in WordPress and WooCommerce: maintenance, technical SEO, performance, security and migrations.","og_url":"https:\/\/wpsereno.com\/en\/about-me\/","og_site_name":"WP Sereno","article_modified_time":"2026-10-15T21:29:15+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/behind-wp-sereno-is-me-nicola.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wpsereno.com\/en\/about-me\/","url":"https:\/\/wpsereno.com\/en\/about-me\/","name":"About Me: Nicola Mostallino | WP Sereno","isPartOf":{"@id":"https:\/\/wpsereno.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wpsereno.com\/en\/about-me\/#primaryimage"},"image":{"@id":"https:\/\/wpsereno.com\/en\/about-me\/#primaryimage"},"thumbnailUrl":"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/behind-wp-sereno-is-me-nicola.jpg","datePublished":"2026-09-19T15:31:46+00:00","dateModified":"2026-10-15T21:29:15+00:00","description":"I'm Nicola Mostallino, a Barcelona-based web specialist with over 15 years in WordPress and WooCommerce: maintenance, technical SEO, performance, security and migrations.","breadcrumb":{"@id":"https:\/\/wpsereno.com\/en\/about-me\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wpsereno.com\/en\/about-me\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wpsereno.com\/en\/about-me\/#primaryimage","url":"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/behind-wp-sereno-is-me-nicola.jpg","contentUrl":"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/behind-wp-sereno-is-me-nicola.jpg","width":1200,"height":630,"caption":"Behind WP Sereno is me, Nicola"},{"@type":"BreadcrumbList","@id":"https:\/\/wpsereno.com\/en\/about-me\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/wpsereno.com\/en\/"},{"@type":"ListItem","position":2,"name":"About Me"}]},{"@type":"WebSite","@id":"https:\/\/wpsereno.com\/en\/#website","url":"https:\/\/wpsereno.com\/en\/","name":"WP Sereno","description":"Mantenimiento de WordPress","publisher":{"@id":"https:\/\/wpsereno.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wpsereno.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/wpsereno.com\/en\/#organization","name":"WP Sereno","url":"https:\/\/wpsereno.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wpsereno.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress.webp","contentUrl":"https:\/\/wpsereno.com\/wp-content\/uploads\/2026\/09\/WP-Sereno-Mantenimiento-de-WordPress.webp","width":481,"height":76,"caption":"WP Sereno"},"image":{"@id":"https:\/\/wpsereno.com\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/pages\/386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/comments?post=386"}],"version-history":[{"count":1,"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/pages\/386\/revisions"}],"predecessor-version":[{"id":387,"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/pages\/386\/revisions\/387"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/media\/560"}],"wp:attachment":[{"href":"https:\/\/wpsereno.com\/en\/wp-json\/wp\/v2\/media?parent=386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}